There are always epic times that occur in any aspect of your life. You simply have to be open and aware to them happening. There are rarely one-man (or woman) successes in life. For a company or person to be successful they have to have a direction and in most cases it’s helpful to have […]
Read more...Creating Your River of Gold
I find companies canvassing have 1 of 2 problems with leads. Their first problem, not getting enough leads coming in to keep their sales department busy. I spend a lot of time focusing on this subject and address this for those companies. The second, is the company has good amount of leads coming in, but […]
Read more...Eliminating Objections Forever – Part 1
I’m amazed how many canvassers are still engaging in the ping pong game with prospects. You know the game. It’s where you make an offer for ‘free estimate’ and the prospect makes an objection, then you make a rebuttal and the prospect offers another objection… and it goes on and on until final (inevitably) the […]
Read more...Managing Canvassers Beyond Limbo
There is a lot of hiring and managing going on in canvassing right now with the start of the prime canvassing season. For managers in outbound marketing (canvassing & show/ event marketing) it can be a difficult time of the season; difficult in different ways because you have teams to build, maintain, promote and fire. […]
Read more...The Ultimate 3-Step Show & Event System
Carnival Barker, The Shrinking Violet or the Professional Show & Event marketer? Which are you? There are 3 different types of people you’ll see working the booths and tables at shows and events. The first is what I call the Carnival Barker. He or she is loud, obnoxious and drawing attention to themselves, but they’re […]
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