There is a lot of hiring and managing going on in canvassing right now with the start of the prime canvassing season. For managers in outbound marketing (canvassing & show/ event marketing) it can be a difficult time of the season; difficult in different ways because you have teams to build, maintain, promote and fire. […]
Read more...Recruiting – The Popular, but Challenging Topic for Many
The clock is ticking and the main part of the Canvassing Season will be kicking off very shortly. It’s March 13th this year. Day light savings time begins and the weather starts improving and the opportunities will present itself. Will you be ready with the right people to start the canvassing season? You don’t want […]
Read more...The Season of Reset
I’m sure you’ve done a search on Google Maps to find a location or address. Have you ever used the Earth View of Google Maps? It allows you to see a real aerial image of the location or locations you’re looking to map. The 2 dimensional images of Google Maps are okay, but the Earth […]
Read more...The Paradigm Shift in Face-to-Face Marketer Interviewing
The beginning of a new year for many businesses marks a fresh start. And for some that means staffing up for the coming canvassing and show & event seasons. In this article I’m going to focus on the interviewing part of the staffing subject. Before I get there it’s important to understand the 3 aspects […]
Read more...The Ultimate 3-Step Show & Event System
Carnival Barker, The Shrinking Violet or the Professional Show & Event marketer? Which are you? There are 3 different types of people you’ll see working the booths and tables at shows and events. The first is what I call the Carnival Barker. He or she is loud, obnoxious and drawing attention to themselves, but they’re […]
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