Cross Training

March 7, 2015 by Chris Thompson

When I say the words “Cross Training” most will immediately picture a man or woman training at a gym. That would be accurate, but you may be surprised that it has its place in canvassing, show and event marketing. Before I go there… Think about cross training, in the athletic sense, in the traditional sense, […]

Taking Action

February 21, 2015 by Chris Thompson

For many years I have been watching, listening and reading about successful people. The common denominator of success simply put is; the habits of doing things others refuse to do. Studying the dynamics of success regardless of any position in life comes down to your actions. A great quote by Andrew Carnegie sums it best […]

The Struggles of the Canvass Manager

February 7, 2015 by Chris Thompson

There are many struggles in setting up and managing a canvassing department (or event and show departments). Recruiting/Interviewing/Hiring Putting the recruiting ads together Placing ads Distributing (Monster.com, CareerBuilder, etc.) Fielding the inbound calls from ads Scheduling in person interviews Handling the in person interviews Vetting the recruits Deciding on hires Hiring New hire orientation Office […]

How to Maximize Your Leads

December 13, 2014 by Chris Thompson

Once all the lead generation functions are completed; you’ve confirmed the lead and it’s ready to go to the sales person it’s time to insure the presentation goes right and you maximize the number of leads close from canvassing and events. This won’t be about sales training, rather how canvassed leads must be handled by […]

Managing the Follow Up on Leads

November 1, 2014 by Chris Thompson

Leads are the life-blood of your business. Without them you can’t close sales. However, no amount of leads will do you any good if you don’t follow up on those leads; all the leads. Leads are opportunities, but unless you act on the opportunities they’re of no value. What’s the biggest reason for people not […]