There’s a delicate balance between skill set, mind set and getting off your assets. Your skill set is how you incorporate the scripts and tangible aspects of what you do as a marketer; it’s the X’s & O’s of the game. The mind set is what you have going on in your head about what […]
Read more...The New Canvassing Movement
2014 has drawn to a close and I wanted to take this opportunity to do two things. First, thank you for following me and hopefully implementing some of the things you’ve learned from the pages of this update each month. I made a commitment several years ago to focus my time, energy, experience and talents […]
Read more...How to Maximize Your Leads
Once all the lead generation functions are completed; you’ve confirmed the lead and it’s ready to go to the sales person it’s time to insure the presentation goes right and you maximize the number of leads close from canvassing and events. This won’t be about sales training, rather how canvassed leads must be handled by […]
Read more...Cancellation Fallout Missed Appointments – Stop the Bleeding
In honor of Thanksgiving I’m thankful for you being part of the Canvass King movement and joining me here each month to sharpen your axe and get better at canvassing. This article will pick up after you’ve captured the lead and set an appointment. I call this part of the presentation the ‘wrap up’. It’s […]
Read more...Managing the Follow Up on Leads
Leads are the life-blood of your business. Without them you can’t close sales. However, no amount of leads will do you any good if you don’t follow up on those leads; all the leads. Leads are opportunities, but unless you act on the opportunities they’re of no value. What’s the biggest reason for people not […]
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