In my many years pounding the pavement with canvassers I concluded the number one reason why most canvassers receive objections is because the prospect is confused. Confused in that there’s a difference in perception of what you’re trying to accomplish and what they think you’re trying to do. You’re there to get a lead or […]
Read more...The Struggles of the Canvass Manager
There are many struggles in setting up and managing a canvassing department (or event and show departments). Recruiting/Interviewing/Hiring Putting the recruiting ads together Placing ads Distributing (Monster.com, CareerBuilder, etc.) Fielding the inbound calls from ads Scheduling in person interviews Handling the in person interviews Vetting the recruits Deciding on hires Hiring New hire orientation Office […]
Read more...Money Isn’t The Biggest Motivator
There’s a delicate balance between skill set, mind set and getting off your assets. Your skill set is how you incorporate the scripts and tangible aspects of what you do as a marketer; it’s the X’s & O’s of the game. The mind set is what you have going on in your head about what […]
Read more...How to Maximize Your Leads
Once all the lead generation functions are completed; you’ve confirmed the lead and it’s ready to go to the sales person it’s time to insure the presentation goes right and you maximize the number of leads close from canvassing and events. This won’t be about sales training, rather how canvassed leads must be handled by […]
Read more...Managing the Follow Up on Leads
Leads are the life-blood of your business. Without them you can’t close sales. However, no amount of leads will do you any good if you don’t follow up on those leads; all the leads. Leads are opportunities, but unless you act on the opportunities they’re of no value. What’s the biggest reason for people not […]
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